Monday, July 25, 2016

From the Bottom to the Top

Rolex is a world renowned brand popular for its lavish watches. As many know, with a reputation for being "expensive" most things get tagged as being frail or easily broken. An excellent example of this would be the predisposition people have when buying a luxury car; cars brands such as BMW  have a reputation of needing a tune up every time they're driven. Fortunately, Rolex breaks this stereotype with an amazing display of resilience from their watches.

Rolex watches have survived the highest point on Earth. An expedition led by Sir Edmund Hillary was ensued to trek to the top of Mt. Everest. What brand of watch was the team wearing? Rolex. Sir Hillary was standing atop the great mountain brandishing his Rolex watch. All the while, the Rolex watch never even skipped a second

On the other hand, Rolex watches have survived at extreme depths in the ocean. In 1960, a Rolex watch was attached to a bathyscaphe owned by the US Navy. This  free diving, self propelled vessel went to depths of over 35,000 feet into the Mariana Trench. The watch was subjected to pressures of roughly 14,000 PSI. After the bathyscaphe reemerged, the watch was inspected. The Rolex watch had survived all of that pressure and did not lose any time whatsoever.

In regards to the fact that Rolex can survive such extreme conditions, it is safe to say the watches do not follow the trend of expensive but easily broken. The resilience of a Rolex watch is incredible and Rolex watches continue to prove their worth time after time again. Never forget, your Rolex will last a lifetime if you treat it well.

1 comment:

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